Matthew Haag, widely known as Nadeshot, is an American esports player, entrepreneur, and Twitch streamer. He gained prominence as a professional Call of Duty player and has since transitioned into a successful career as a content creator and business owner. Nadeshot is celebrated for his charismatic personality, strategic gameplay, and contributions to the growth of esports.

Early Life and Professional Gaming Career

Matthew Haag was born on August 3, 1992, in Palos Hills, Illinois, United States. He began his gaming journey playing Halo and Call of Duty, quickly establishing a reputation for his skill and dedication. In 2010, Nadeshot joined OpTic Gaming, a prominent esports organization, as a member of their Call of Duty team.

Rise to Prominence

Nadeshot’s rise to prominence occurred during his time as a professional Call of Duty player. He gained a large following through his exceptional gameplay, entertaining content, and engaging personality. Nadeshot’s strategic approach, leadership skills, and ability to entertain his audience set him apart from other players in the competitive scene.

In 2014, Nadeshot announced his retirement from professional gaming but continued to be actively involved in the gaming community as a content creator and influencer.

Content Creation and Business Ventures

Following his retirement from professional gaming, Nadeshot shifted his focus to content creation and business ventures. He launched his YouTube channel, where he shares gaming videos, vlogs, and commentary on various topics. Nadeshot’s engaging content, insightful discussions, and authentic approach resonated with viewers, attracting a large and dedicated fan base.

In 2017, Nadeshot founded 100 Thieves, an esports and lifestyle organization. Under his leadership, 100 Thieves has become a prominent brand in the esports industry, with teams competing in games such as League of Legends, Call of Duty, and Valorant. The organization also offers apparel, accessories, and other merchandise, further expanding its reach and influence.

Influence and Impact

Nadeshot’s influence extends beyond his success as a player and content creator. He played a pivotal role in popularizing esports and contributing to its growth as a mainstream phenomenon. Nadeshot’s accomplishments and business ventures have inspired aspiring gamers and entrepreneurs, demonstrating the potential for success within the industry.

His entrepreneurial endeavors, particularly with 100 Thieves, have solidified his position as a respected figure in the esports and gaming communities. Nadeshot’s focus on fostering a strong brand, creating engaging content, and providing opportunities for up-and-coming talents has contributed to the development of a thriving esports ecosystem.

Philanthropy and Community Engagement

Nadeshot actively engages in philanthropic initiatives and community outreach. He has participated in charity events and fundraising campaigns to support various causes, including children’s hospitals and disaster relief efforts. Nadeshot’s commitment to giving back and using his platform for positive impact showcases his dedication to making a difference in the lives of others.


Matthew “Nadeshot” Haag’s journey from a professional Call of Duty player to a successful content creator and entrepreneur exemplifies his impact on the esports industry. With his strategic gameplay, engaging content, and contributions to the growth of esports, he has become a prominent figure and role model for aspiring gamers. As Nadeshot continues to innovate and inspire, his influence in the gaming and esports landscape is set to endure.

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